Overview
Premium positioning for a premium market.
Zeitpunkt Immobilien is a Munich-based estate agency serving discerning buyers and sellers across the city. Their previous presence didn't reflect the calibre of their service — generic templates, weak branding, and a site that read like a listing portal rather than a trusted advisor.
We rebuilt their brand and website from the ground up — a refined visual identity, a confident digital experience, and a lead funnel designed to turn browsing into consultation requests.
The Challenge
High-end service, low-end first impression.
Potential clients were arriving from referrals and local search, but the site failed to convey trust or urgency. The brand felt indistinguishable from competitors, property pages lacked structure, and there was no clear path to book a consultation.
- Generic visual identity that undersold their expertise in the Munich market
- A website built for browsing listings, not generating qualified leads
- Inconsistent CTAs with no structured journey from landing to enquiry
Our Approach
Brand-first design, built to convert.
We started with positioning — who Zeitpunkt serves, and what makes them different. That shaped a new identity system in gold and deep green, a homepage hero anchored in Munich's skyline, and a site architecture that guides visitors from first impression through to a free consultation.
- Full rebrand — logo, typography, colour, and tone aligned across every touchpoint
- Homepage and property pages designed around trust, clarity, and conversion
- Prominent CTAs throughout — view properties, learn more, and book a consultation
- Lead funnel connected end-to-end, from first visit through to qualified enquiry
Results
Six weeks from brief to live.
- 2.4× Increase in qualified leads
- 85% Drop in bounce rate
- 6 Weeks from brief to launch
- 100% Brand consistency across site
“The rebrand changed how clients perceive us before we even pick up the phone. The site looks the part — and the enquiries prove it.”
Next Project
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